As a registry, we’re often asked how new TLDs affect SEO. Google itself has stated that sites using generic top-level domains receive no inherent disadvantage in their search rankings’ algorithm. At the same time, we’ve been more than happy to point to Jacksonville.Attorney—a site which has reached the top of Google’s search results—as a great success story for nTLDs.
Read MoreThis is a major finding in the ever-shifting world of SEO. With competition in both organic and Pay Per Click (PPC) search results growing fierce, the costs associated with marketing a website are rising rapidly, particularly in the legal industry. A recent study found that 78 of the 100 most expensive Google keyword phrases were related to legal services. In some locations, the bidding for paid search results has soared into the hundreds of dollars per click...